Local search coverage
A page for every town you sell into, each written for that town. It tells the buyer how far your nearest store is and what you carry. We host them and keep them up to date, so your website is never touched.
Equipment dealer marketing
Buyers are searching for what you sell.
Make sure they find you, not another dealer. Your website does a good job of showing what is on your lot today. But your inventory pages come and go as equipment sells, so they are not around long enough for Google to find them and start sending buyers to them. We build pages that stay, alongside your Dealer Spike, Thrive, Sandhills or any other website, so buyers in the towns around you find you. We never touch your website.
Your inventory pages go away when the equipment sells.
When you list a machine, it gets a page on your website. Google has to find that page, decide it is worth showing, and start sending buyers to it. That takes time. When the machine sells, the page goes away, and everything it built up goes with it. Your location pages are the same template every dealer gets, and your website provider is not going to rewrite them for you.
You don't need a new website. You need a search ecosystem built around it.
How it works
We build around your website, not on top of it.
Your website stays exactly as it is. No switching providers, no downtime, no fight with your website provider.
Alongside it, we build and look after a search ecosystem: everything around your website that helps buyers find you. That means pages that stay put, one for every town you sell into, answers to the questions buyers ask before they visit, and the details AI tools like ChatGPT need to name you when a buyer asks where to buy.
When a buyer finds you this way, they call you or go to your website, the same as any other customer.
Services
Getting named by AI
More buyers now ask ChatGPT or Google’s AI where to buy equipment near them. Our goal is to make sure your name comes up at the top. Most dealers have never checked what these tools say about them.
See how we measure itGoogle ads
Ads on the searches that mean a buyer is ready, like “tractor dealer near me”, including your manufacturer’s co-op programs. Facebook and Instagram ads where they help.
Every day a unit sits is money.
Floor plan interest keeps adding up while a machine sits on the lot. The quickest way to move it usually is not more inventory or a bigger ad budget. It is making sure the buyers already searching near you can find you.
Move more units.
Let us look at your numbers.
Send us your website address. We will tell you what we find, whether or not you hire us.